How I Use Metricool to Batch Schedule Content (Without Burning Out on Social Media)
So here’s the thing…
I’m not on social media every day. And I really don’t want to be.
But I do want my content to show up. To be consistent. To give that “this person has it together” vibe—even if I’m in yoga pants eating chips in the middle of the workday. Lol.
That’s where Metricool comes in.
Either keep reading or watch the video (+ bonus walkthrough) below:
I’m Samantha, and I help online coaches, freelancers, and other service-based entrepreneurs organize and streamline their business operations so they can save time, reduce overwhelm, and focus on what they actually love to do.
And today, I want to walk you through how I use Metricool to batch and schedule content in one place—without hopping between a million tabs or logging into every single app.
Why I Stick With Metricool
If you’ve ever wanted to create content in bulk, schedule it, and then forget about it for a week or two, Metricool might become your new favorite tool.
Here’s why I like it:
It’s visual and simple.
It lets me schedule across multiple platforms (Instagram, Facebook, TikTok, Threads, and more) all from one dashboard.
I don’t waste time bouncing between platforms or remembering what I’ve already posted.
I’ve tried a lot of scheduling tools, but Metricool is the only one I’ve actually enjoyed using.
My Content Workflow
Here’s what my content system looks like:
Plan in Asana – All my ideas, scripts, and outlines live here. My main content is YouTube and email.
Repurpose with ChatGPT – I take that core content and spin it into posts for Instagram, TikTok, Threads, etc.
Batch schedule with Metricool – Everything gets lined up, and then I don’t have to think about it again until the next batching session.
Once it’s scheduled, it’s off my plate. I can get back to client work—or just not think about content 24/7. Lol.
My Favourite Metricool Features
Drag-and-drop calendar – Easily move posts around without re-creating them.
Cross-platform tweaks – Add links for Facebook but keep DMs as the CTA on Instagram.
Best times to post – See suggestions based on your data.
Content recycling – Reuse and slightly tweak posts instead of reinventing the wheel every time.
And the best part? You can do all of this on the free plan.
You can link most platforms (except Twitter and LinkedIn, which require a paid plan) and schedule up to 50 posts a month—which is plenty if you’re not posting every day on every platform.
Why It Works for Me
I’ve used Metricool to:
Batch Instagram posts
Schedule Facebook promos
Test Threads content
Prep entire launch campaigns
It’s saved me hours of bouncing between platforms, and it’s made repurposing content a whole lot easier.
If you’re trying to juggle content without burning out, Metricool might be the missing piece that makes it all feel doable.
👉 Want to try Metricool? (Yes, I use the free plan myself!)
TL;DR
I don’t want to be on social media every day, but I do want consistent content.
My workflow: Plan in Asana → Repurpose with ChatGPT → Batch schedule in Metricool.
Metricool’s free plan lets you schedule up to 50 posts a month across multiple platforms.
Features like drag-and-drop, best posting times, and content recycling make scheduling super easy.
👉 Try Metricool free here and start batch scheduling your content without the burnout.